All the news about Facebook lately got us thinking about the social media landscape in general. By all accounts, Facebook has been a tremendous ... More
Why Are Major Marketers Moving Toward Google+?
Recently I had the pleasure of reading an interview of Guy Kawasaki regarding his new e-book, What the Plus! Google+ For the Rest of Us, as well as ... More
Hooking your Readers – 7 Approaches to Great Headlines
We spend a lot of time talking about content and its necessity. Your landing pages, site pages, blogs and knowledge center content are there to not ... More
Outlook for Search – Building High Rankings in 2012
Well, a New Year has passed and we bid farewell to 2011. It was certainly an exciting year, especially in search and online marketing which saw ... More
Facebook Announces Revolutionary Changes – What Are They and How Will They Affect Businesses’ Marketing?
Since Facebook now has over 800 million users, the news of the company’s announcement of major format changes blanketed the airwaves – both off and ... More
Google + – What is it and how will it integrate into your marketing strategy?
Over the last couple of months, we’ve been tracking the rollout of Google’s new social network, known as Google +. Considered by many to be Google’s ... More
SEO and Social Media – What’s their Relationship?
Lately, I’ve been pondering an important issue many online marketers and search engine optimization pros find themselves having to think about more ... More
New ‘+1’ Button from Google Now Available for Websites
Billed as a direct response to Facebook’s ‘Like’ button, Google’s +1 (…pronounced ‘Plus one’) button provides another opportunity for site visitors to ... More
Getting Wisdom from the True Masters of Social Media
Understanding how to use social media to your best advantage requires not only a big investment in time, but lots of reading, watching and ... More