The results are in for August regarding search engine use – where are people going for their Internet searches?
Well, Google remains king with nearly 2/3 of all Internet searches in August – growing 2.6% over July.
But the biggest increase came from Microsoft’s Bing – the number of queries from users in the U.S. grew by 22%! But they still place third behind Yahoo! and Google, accounting for 1 in 10 Internet search queries in the United States last month.
Yahoo! saw its search volume drop by 4.2% in August but it still comes in at #2 with around 16% of all Internet search queries in August in the U.S.
It’s not surprising to see Bing grow like it is – they have been marketing their new search engine pretty aggressively lately. New TV ads can be seen traversing the airwaves touting the usability of this new search engine product.
Of course, they’re not going to surpass Google anytime soon, no matter how much advertising they do. Google is much more established in the search engine optimization field and the population in general. Bing will have to demonstrate how their search engine offers more value than Google if they ever hope to be the big dog in the search engine field.
Besides, yesterday was Google’s 11th birthday! If you were searching on Google yesterday, you probably noticed that the letter L in their name was replaced by two ones…causing some confusion, people saw this as a “LL” but it was merely recognition of their 11th birthday.
Happy Birthday Google!